In a recent study at the University of Cambridge, researchers found that the male Eurasian jay possesses a rare...
Read More
Out of the Shallows: Customer Intimacy in the Virtual Age
Stop counting on digital methods as the answer to intimacy and insight. Go out of the...
Read More
Opening the Doors to Innovation Success
“Today, in many industries, the logic that supports an internally oriented, centralized approach to R&D...
Read More
Chase Problems, Not Money
Years ago, I was in a client meeting for a growth strategy project in the specialty materials space and I asked...
Read More
The Small Customer Secret: How Potential Distractions Can Turn Into Time Well Spent
Undoubtedly, understanding customers...
Read More
Using Data Science to Drive Innovation
Several Newry clients have recently found success by adopting principles of “Lean Startup” - intensive customer engagement;
Read More
Innovating Today and Tomorrow: R&D Strategy For All Time Horizons
In order for any R&D department to be successful, it must have a coherent portfolio consisting of...
Read More
Applying Lean Startup Principles in the B2B World
“Lean Startup”, a business development and innovation methodology popularized by...
Read More