Moving downstream...
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Under Siege: The Role of Technology Moats Today
Many large materials companies have spent the last century pouring money into their R&D organizations.
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Breaking Out of the “Tech Push vs. Market Pull” Paradigm
At 8:12AM on July 20, 1976, NASA received the signal that...
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Growth by Design
How do you know if the technologies you are working on today will resonate with customers and support growth in the future?
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Experience is Everything: Making AR/VR A Success
Emerging technologies that succeed in disrupting the status quo are often preceded by a string of relatively unimpressive...
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Out of the Shallows: Customer Intimacy in the Virtual Age
Stop counting on digital methods as the answer to intimacy and insight. Go out of the...
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Opening the Doors to Innovation Success
“Today, in many industries, the logic that supports an internally oriented, centralized approach to R&D...
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Chase Problems, Not Money
Years ago, I was in a client meeting for a growth strategy project in the specialty materials space and I asked...
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The Small Customer Secret: How Potential Distractions Can Turn Into Time Well Spent
Undoubtedly, understanding customers...
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