Torrey Babson

Torrey Babson leads Newry’s efforts related to consumer products companies – leveraging understanding of design thinking, market dynamics, and quantitative strategies into a unique perspective on growth opportunities and strategic positioning. Since joining Newry in 2011, he has led numerous projects addressing both B2B and B2C markets, helping companies grow their business into emerging areas (such as augmented reality) and develop new-to-the-world innovations that provide platforms for growth opportunities.

Previously, Torrey served as Green Economy Director for GSP Consulting (now Duane Morris Government Solutions), managing GSP’s green economy offerings. Prior to GSP, he worked for two members of the U.S. Congress, supporting their legislative and budgetary strategies.

Torrey has an MS in Public Policy and Management from Carnegie Mellon University, and a BA in Political Science from Wheaton College. Click here to read Torrey's top five tips on developing a connected product.

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Read Torrey's most recent blog post

Quantified Design: Solving the Monty Hall Problem of Product Innovation

By Torrey Babson

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